Welcome back to Power Figures, our series profiling ladies at the top of their game who are kindly enlightening us as they ascend. This month, we had too much fun chatting with Alyssa Hertzig, a beauty editor at some of the world’s top magazines who recently had the vision and courage to leave the world of glossies for a turn as a full-time lifestyle blogger and freelance writer.
The Sparkly Life follows her passions both professional (your new source for beauty reccos from someone who knows a BB cream from a CC cream) and personal (scientifically proven fact: no one throws a Pinterest-worthy party like Alyssa), candid (fair warning, grab a tissue before reading “The 3 AM Struggle is Real”) and chic as all get-out. She’s equal parts aspirational and attainable: a “cool” mom, a thinker of deep thoughts yet a self-proclaimed fluff junkie. She optimistically makes the daily juggle look damn good, one bouncy hair blowout at a time, and for that, we salute her.
(Have a suggestion for Power Figures? Email [email protected] to nominate someone.) Without further ado, meet Alyssa…
