The Olga Secret Hug Scoop Hipster has a following so devoted, most celebrities would be envious. Hundreds upon hundreds leave our warehouse every day. This word-of-mouth favorite has been around for decades…
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Pop Culture
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As with a lot of things in life—shoes, workout routines, coffee flavors—you want certain bras in certain seasons. Now’s the time when strapless bras, racerback bras, bralettes and sports bras reign. We asked…
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At the risk of jinxing it, it appears spring is finally, really, actually, officially and irrevocably here. Seems like a safe-enough time—quick, knock wood—to send the sweaters packing and turn to pressing…
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Stepped-up sleepwear is a smart gift idea because it’s one of those things Mom loves but probably doesn’t treat herself to very often. So between our expert Bare Necessities buyers and amBRAssadors,…
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Those comfy thongs with a cult following, Hanky Panky panties were first made by Gale Epstein and Lida Orzeck using repurposed embroidered handkerchiefs (so that explains the name). Safe to say that…
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Want to know what you’re going to be seeing filling your underwear and pajama drawers later this year? Bare Necessities just cruised the aisles of CurvExpo in New York City, the twice-yearly,…
- Pop Culture, Power Figures, Relationships
Annie Dean and Anna Auerbach, Co-Founders of Werk, Have Had Enough with Business as Usual
Annie Dean (above left) and Anna Auerbach (above right) were strangers living on opposite coasts when they quit their high-powered careers to change the world together. Connected by a mutual friend over…
- Personal Style, Pop Culture, Relationships
Our Top Valentine’s Day Ideas and Lingerie Picks for Everyone, from the Sweetheart to the Risque-Taker
An above-average bottle of Champagne. Seventy-percent-minimum dark chocolate. A ridiculously fancy candle. Some treats are timeless, best savored every so often all year long and filed under “self-care.” Of course, they happen…
- Behind the Seams, Personal Style, Pop Culture
See Why the Half Cup Size Bra Doesn’t Exist and Find Real Solutions for Half-Size Problems
If you’re plugged into pop culture, you’re probably hearing about half-size bras. At Bare Necessities, we know the phenomenon is nothing new; it’s been tried many times before. Playtex introduced the “Thank…
- Behind the Seams, Personal Style, Pop Culture
Find Top Picks for this Holiday Season, from Swimwear to Sexy Lingerie
It’s the most wonderful time of the year again! Of course, it can also be one of the most stressful. Whether or not you’ve gotten a jump on your gift list yet,…
- Personal Style, Pop Culture
Alyssa Hertzig’s Treat Yourself, Gift Yourself Guide to Sleepwear and Loungewear
Alyssa Hertzig of The Sparkly Life blog is no stranger to the “treat yo’self” philosophy. A mom and a wife, a lifestyle blogger, a beauty writer for some of the world’s top…
- Behind the Seams, Personal Style, Pop Culture
An Empowering and Exclusive Look into Curvy Kate’s 7 Star in a Bra Finalists
Curvy Kate, our dear friends from London, decamped to Bare Necessities this past weekend. Given our shared reason for being—empowering women of every age, size and shape—we were excited and honored to…
