The Mind Behind the Design

Celebrating Elomi’s 10th Anniversary with Designer Liesl Goodman

Since its start a decade ago, Elomi has firmly established itself as the go-to full-figure brand, first for lingerie and later for swimwear up to a K-cup.

“A great fit has always been a given and now more than ever, there is fashion like you wouldn’t believe,” says Bare Necessities buyer Heather Viskovic, who cited Elomi as her fastest-growing brand.

For Elomi’s tenth anniversary, we got to talk with Liesl Goodman, head designer, about why the label is on the up and up, year after year, and what it does for the women who wear it.