Personal Style, Pop Culture

New Year, Same Favorites: Top Bra & Underwear Trends for 2020


On the eve of 2020, the “new year, new you!” messages start coming in fast and hot. And while it’s always nice to have a chance to start over, some things in life need not be constantly reinvented, like your go-to bras and underwear.

These ten frontrunners have been Bare Necessities customers’ top choices all season (some, for years and years). If you already know and love them, then you get it. If you haven’t tried them, get on it and kick off the next decade feeling like the comfy-confident, best version of the self you already are.

Looks like the lingerie trends of tomorrow are today’s old standbys…. Thankfully, some things never change.

Olga Secret Hug Scoop Hipster
The secret is out, and it’s that this one has been a cult favorite for decades. Judging by your fiercely loyal orders and reviews, these are your ride-or-die undies. They’re so popular, in fact, we devoted an entire blog post to their long-awaited return. Sure, they have good looks going for them—lots of colors, the occasional pattern, pretty flat-lace trim—but they’re also crazy comfortable everyday basics that range from size small to 2XL. Silky-smooth and lightweight nylon, full cut in the seat but lower at the waist, they’re legendary for staying in place all day, with zero rolling down or wedging up. Be it 1970, 2020 or 2999, these beloved undies are where it’s at.


Panache Ultimate High Impact Underwire Sports Bra
What the Olga Hipsters are to panties, the Panache Ultimate High Impact is to sports bras—that is to say, forever and always #1 in your heart. Basically, if you have big boobs and you work out, then this is your bra. It always makes every list of best sports bras for its lab-tested ability to cut bounce by 83 percent. The silicone-encased underwire lifts, and the cups lock and load each breast individually. Flat seams and wide, padded straps guarantee comfort so you can get on with your workout without worry. If you’re making fitness resolutions, make this bra your gym buddy.


Glamorise Wonderwire Front-Close Bra
Whether it’s more that you prefer a front-closure or dislike a thick, wide underband, this is the full-figured bra that all the others aspire to. The idea of the Wonderwire is that the underwire is encased in a padded channel and tucked away inside the bra so that you never feel or think about it. The nice, wide straps are adjustable, cushy and positioned so as not to slip, and the entire bra is silky, stretchy and smooth in wicking microfiber. It fits, it’s comfy, it’s cute…it’s a crowd-pleaser over and over again.


Bali Passion for Comfort Minimizer Bra
Who among us doesn’t have a passion for comfort? The most common refrains we hear for this minimizer are things like “best bra I’ve ever owned,” “super comfortable,” “fits well,” “great price.” Its dual-layer cups are really supportive yet maintain your natural shape—somewhat rare for a minimizer which, by design, rearranges your breast tissue. Like the Glamorise, there is no wide underband to speak of, which suits anyone with a high tummy. And all the colors and designs let you work your wardrobe around this one style.


Hanky Panky Signature Lace Original Rise Thong
On days or nights that call for no panty lines (that is to say, every day and night), there just isn’t a thong you’ll find more comfortable than this longtime Hanky Panky legend. Yes, it’s lace, but it’s also substantial, stretchy, smooth and flat—never, ever scratchy. The one-two punch of the fabric and styling (so many colors!) is the crux of what makes these such enduringly popular pairs. Even if you’re not ordinarily a “thong person,” this one-size, not-too-low-rise style will doubtlessly make a believer out of you.


Elomi Cate Side Support Bra
We know all the reasons why you love this one. Above all, it’s shimmery and gorgeous. The size range is killer. Four-part seamed cups lift and shape, while interior side-support panels do inexplicably amazing things for your breasts and, by extension, your entire body. The U-shape of the straps mean they’re never going to fall down on the job. Flat, stretchy embroidery at the top of the cup won’t announce itself under clothes, but it will cling just right to your cleavage. Do yourself a solid and make friends with Cate.


Wacoal Basic Beauty T-Shirt Bra
What’s in a name? Sometimes everything. This pretty bra (same as the one shown up top) from everybody’s favorite brand is basic in the absolute best way, and that doesn’t preclude it from looking full-stop beautiful. It’s a supportive T-shirt bra for the well-endowed, with a uniquely flattering rounded shape that derives both from breathable spacer fabric and inner slings. It smooths you, too, around the sides and back. Understated styling and more than half a dozen colors unite to make Basic Beauty the bra you’ll want to reach for every morning—if you don’t already.


Camio Mio Lace Balcony Bra
The Camio Mio brand is exclusive to Bare Necessities, and we’re so pleased to find that you love it as much as we do. The lace balconette supports in a super sexy way, with dramatic, really special-looking lace covering the foam-lined cups, side boning and even down past the band. The side wings are lined in mesh for added structure with breathability, and the body of the bra itself is purely comfy stretch microfiber. It looked incredible on Dana Tosk last year, and it will look incredible on you next year. With the matching mesh and lace hipster, this one can pull a double as hot lingerie, too.


Goddess Keira Satin Side Support Bra
For sexy confidence, touch base with Keira. This bra makes its wearer feel like a Goddess in a gorgeous design that goes from band sizes 34 to 46 and cup sizes DD to N. Our Bra Fit Experts constantly recommend it for unequaled, full-coverage support: The high center gore helps lift and separate, and the non-stretch, five-part cups with underwire encapsulate each breast for that perfect up-high and rounded look. Oh, also, it’s really pretty! Larger sizes almost never come in this many great colors.


Barefoot Dreams CozyChic Heathered Plush Socks
Apparently, all everyone wants this season is snuggly, soft stuff that feels really good to wear, so we love that you’re treating yourselves and your crew to posh socks. These cozy, contemporary pairs refuse to lose their shape, delivering warm fuzzies season after season. They’re tall and fluffy, soft and stretchy, and non-binding on top so you can keep feet warm while you sleep without cutting off circulation. You don’t even have to figure out your size! The only decisions you need to make are which of the colors go best with your pajamas, and what Netflix show you’re planning on binge-watching tonight.

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Brooke Glassberg
Brooke is the editor of this here blog. In a previous life, she was an editor at Good Housekeeping and O, The Oprah Magazine. Brooke has written for Glamour, Travel+Leisure, New York Magazine and more. She’s into concerts, travel and her exceptionally adorable daughter and husband.
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  • Reply Terri January 15, 2020 at 11:00 am

    Hi Brooke!

    I just love reading your blogs! They are so informative and interesting. I have learned a lot from these. Hope you, your daughter and husband are doing fine. Thanks again!!!


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