Curvy Kate, our dear friends from London, decamped to Bare Necessities this past weekend. Given our shared reason for being—empowering women of every age, size and shape—we were excited and honored to be their exclusive partners in hosting the annual Star in a Bra competition. Fans of the brands entered to become the new face of Curvy Kate and win a yearlong contract with True Model Management, as well as all the Curvy Kate lingerie imaginable.
“We received about a thousand entries, the most ever for Star in a Bra stateside,” says Chantelle Crabb, Curvy Kate’s communications manager, “bra whisperer” and a former winner herself—so she knows the rigors the 19 contestants went through: before-after photos; bra fittings with Bare Necessities’ ace Bra Fit Experts Mette, Michelle and Kristyn; photo shoots in three different bras and interviews with Bare it All. You’d never know that some of the contestants hadn’t so much as stepped out of their bedrooms in their skivvies before, much less in front of a camera in a studio full of strangers, but they brought it like the bold, confident women they are.
Today, those 19 inspiring women, beautiful inside and out, became the final 7. And the winner is up to you.
Read on for their moving personal stories, then visit Curvy Kate’s Star in a Bra to cast a vote for your favorite. The winner will be announced on November 15.